When Brands Advocate Social Causes, Authenticity Is Key

Remember the controversial Kendall Jenner Pepsi ad? Contrast that with the props Gillette received for its “The best men can be” ad.

source https://www.entrepreneur.com/article/327631
from RANK And EXPAND YOUR BUSINESS WITH US http://socialmediamarketingconsultantseo.blogspot.com/2019/02/when-brands-advocate-social-causes.html

source https://heidiwclinton.tumblr.com/post/182637284347